Placeholder Basmati Rice: Make the right choice for Your Perfect Meals
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FSSAI also wants Basmati Rice se No Compromise

Did you know that basmati, often faces blending and adulteration of non-basmati rice variants, broken grains, and other impurities? And this is not just a violation of the fair-trade policy but is also unfair to consumers who do not get what they pay for.

To put an end to this rampant blending in basmati, FSSAI has released regulatory standards to distinguish pure basmati from its adulterated counterparts. This regulation is under the Food Safety and Standards First Amendment Regulations, 2023, and is effective from 1st August 2023.

Know Your Basmati

Detecting adulteration in Basmati rice requires a keen eye and attention to detail. Discover some key ways through which you can spot adulteration.

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Appearance

Different varieties of Basmati rice have distinct characteristics. Focus on the specific variety you’ve purchased and compare its appearance to the authentic variety. Look for differences in grain length, color, and shape.

Grain Length
Grain Length

Authentic Basmati rice grains are known for their elongated length. If you observe a mix of unusually short and long grains in the rice, it could indicate adulteration.

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Texture

Authentic Basmati rice maintains its elongated grains and has a distinct, non-sticky texture with thinner grains. Adulterated rice often becomes overly sticky or clumps together, and the grains may be thicker in texture.

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Aroma

Each variety of Basmati rice has a unique aroma attributed to natural volatile compounds, primarily 2-acetyl-1-pyroline. If the rice lacks the characteristic sweet aroma of the specific variety you purchased, it could be adulterated with lower-quality rice or other grains.

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Price Discrepancies

If the price of the Basmati rice seems too good to be true, it might be worth investigating further. Unusually low prices could be a sign of adulteration or mixing with non-Basmati rice.

Brand Reputation
Brand Reputation

Opt for reputable brands that are known for their quality. Established brands are more likely to adhere to regulations and maintain product authenticity.

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Packaging

Check the packaging for relevant certifications, batch numbers, manufacturing date, and other details. Authentic products usually have clear and professional packaging.

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Source

If possible, buy Basmati rice from trusted sources such as reliable grocery stores or reputable online platforms.

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Labeling

Read the label carefully. If the label indicates a specific variety of Basmati rice, ensure that the appearance and aroma match that variety.

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Cooking Result

After cooking, authentic Basmati rice retains its characteristic elongated grains. If the cooked rice appears different from what you’d expect, it might be adulterated.

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Inconsistencies

If you notice inconsistencies in the rice, such as mixed colors or sizes, it could indicate adulteration.

Packaging Seal

Ensure that the packaging is properly sealed and intact. Broken or tampered packaging could suggest adulteration.

*Disclaimer

Kindly Note: While these signs can help identify potential adulteration, they are not foolproof. If you have doubts about the authenticity of Basmati rice you’ve purchased, consider seeking guidance from reliable sources, such as consumer protection agencies or the manufacturer’s customer service.

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Make the right choice

Experience the fine texture, long and slender pearlescent white grains, and distinct aroma of India Gate Basmati Rice. Grown and harvested in the north-western foothills of the Himalayas, every grain is aged to perfection, and packed in superior, hygienic, state-of-the-art facilities.

Bring home the authentic basmati to savour the taste of purity, quality and consistency in every bite.

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1 KG India Gate Basmati Rice Classic
India Gate Classic
1 KG Basmati Super Rice
India Gate Super
1 KG Basmati Rice Dubar
India Gate Dubar
1 KG India Gate Basmati Rice Tibar
India Gate Tibar
1 KG Basmati rice Feast Rozzana
India Gate Rozzana
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